Uber News: Uber on Wednesday announced the launch and expansion of the WhatsApp to Ride (WA2R) product feature for users in Delhi-NCR. Through this integration, riders in Delhi NCR will be able to book Uber rides in Hindi through their official WhatsApp chatbot, the company said in a statement.
After pilot project in Lucknow, now service in Delhi also
After a successful pilot process in Lucknow in December last year, this launch in Delhi NCR, one of Uber’s top cities across the world, has multilingual capabilities in English and Hindi for a better and more seamless product experience as well as enhanced user experience. is a symbol of.
The company got new users through Hindi
Built on the WhatsApp Business platform, the partnership will expand access to Uber’s mobility services to a new segment of consumers through integration in two languages. The Lucknow pilot project has revealed that WA2R’s audience is younger than the average Uber app user, of whom nearly 50 per cent are under the age of 25. The fact that 33% of inbounds were received from new users during this pilot process shows the potential for new users to join through this partnership.
what did uber say
In a statement, Manikandan Thangarthanam, Senior Director, Mobility & Platforms Affairs, Uber, said, “Encouraged by the positive response from our pilot (project) in Lucknow, we are excited to launch the WhatsApp to Ride experience in Delhi NCR. Local market The team also provided Hindi language support while booking a ride through WhatsApp. Making the booking process more interactive with the integration of buttons and go-to-actions is one of our top priorities. Future of WA2R The product iterations of the Uber app will also allow existing users of the Uber app to book trips through WhatsApp
Hindi language support also when booking a ride
Keeping in view the needs of the local market, the team also provided Hindi language support while booking a ride through WhatsApp. Make. One of our top priorities was to make the booking process more interactive with the integration of buttons and go-to actions. Future product iterations of WA2R will allow existing users of the Uber app to book trips through WhatsApp as well.”
What WhatsApp Partnership India said
Ravi Garg, Director, WhatsApp Partnerships India, said, “Uber and businesses across all sectors are leveraging the WhatsApp Business platform to build a variety of custom solutions that help drive customer convenience and enriching customers. enable engagement. We look forward to continuously building partnerships with businesses to help them open up access to new audiences who use WhatsApp extensively every day.”
How to book
WhatsApp users in Delhi NCR can book an Uber ride in three easy ways: messaging Uber’s business account number; scanning a QR code; Or directly clicking on a link to open an Uber WhatsApp chat. They will then be asked to provide pickup and drop off locations, followed by advance fare information and expected time of arrival for the driver.
this is the condition
Riders get access to the same safety features and insurance protection as those who book trips directly through the Uber app. However, drivers on Uber’s platform will not see any change in the experience of rides booked through WhatsApp. The company said that the service is available for both new and existing users who have registered on Uber with just one phone number.
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